
Watching the WWDC Apple presentation showcasing their innovative and cutting-edge product, Apple Vision Pro (image above), I firmly believe that Apple has finally achieved the tipping point for truly wearable AR technology, surpassing their predecessors such as Meta, Sony, Valve, HTC, HP, and others who couldn’t reach this level.
Fact is finally visible in the rear view mirror of Science Fiction.
The image to the left is from “The Electric State,” a graphic novel by my favorite artist, Simon Stålenhag. In this novel, Simon introduces his creation called the Mode 6, a product developed by SENTRE, with the motto “Stay Connected.” However, this device turned out to be highly addictive, leading to the artificial intelligence of that time turning against humanity. Simon’s artwork presents a remarkable leap of imagination, showcasing a retro-futuristic Sweden as its backdrop. The graphic novels he creates are just as captivating and addictive as the Mode 6 device itself. You can stream Simon Stålenhag’s Tales From The Loop on Amazon Prime.
It is uncertain at this early stage whether Apple’s new Vision Pro OS will truly revolutionize our interpersonal interactions, but it certainly possesses features and capabilities that have the potential to transform our engagement with technology. This groundbreaking technology renders traditional glass screens obsolete, as it introduces virtual screens that seamlessly integrate into our surroundings.
However, the hefty price tag of $3,500 per unit makes it impractical for the average family (considering a family of four would require an investment of $14,000). It seems that Apple has targeted the X-GEN demographic, consisting of single individuals, those residing in small apartments, and individuals with disposable income rather than a focus on saving. I must acknowledge that at $3,500, considering what it can accomplish and replace, the price may be justified.
However, it’s important to note that with leap-technology like Apple’s Vision Pro, by the time it gains widespread adoption, something newer and more advanced may have already emerged. In order for Apple to maintain its edge in this technology, they might consider reducing the price of Vision Pro and accepting a significant loss, but focus on acquiring peripheral companies that can contribute to the advancement of this technology.
My bet is on Simon Stalenhag, a visionary in the field of technology and innovation.
